Salesforce diverts 200,000+ single-use bottles

If you use Salesforce, you’ve probably heard of Dreamforce, an annual event known to bring together thought leaders, industry pioneers, and fellow innovators for learning, inspiration, equality, and fun.

With a goal of focusing on one key giveaway for full-conference attendees to reduce their impact on the Dreamforce campus, Salesforce partnered with Fill it Forward in both 2018 and 2019 to eliminate the need for single-use plastic water bottles; distributing reusable, shatter-resistant bottles to all attendees, and conserving 200,000+ single-use plastic bottles in doing so.

But it’s about more than just the bottles. Attendees supported clean water initiatives in Tanzania thanks to the partnership between Salesforce, Fill it Forward and WaterAid’s Deliver Life Program. By scanning their bottles at the filling stations around Dreamforce, attendees helped to fund a water infrastructure project – a Rainwater Harvesting System in Bugulula, Tanzania, which supported 8,000+ people. This initiative focused on a local dispensary to address maternal, newborn and child mortality in the village, impacting the entire community that typically sees 27 to 30 babies delivered per month. In addition, with every scan using the Fill it Forward app, Fill it Forward made a donation towards Community Staff Training and Education to make the project a reality.