More Than a
Reusable Bottle

A program that engages guests, drives revenue, and creates lasting community impact.

More Than a
Reusable Bottle

A program that engages guests, drives revenue, and creates lasting community impact.

TRUSTED BY Hospitality Leaders

image of different hospitality partners who have bought from fill it forward
94% would recommend
Fill it Forward to a friend
9/10 users feel they are making a positive impact
82% feel encouraged to reuse more frequently

Simple reuse programs that drive real results

Trusted by leading hotel brands across North America, our
programs deliver measurable results from day one.

Westin branded cupanion bottles being displayed in hotel rooms
Retail

Guests purchase a reusable bottle in-room and at gift shops.

two women holding cupanion bottles
Gifting

Guests are gifted a reusable bottle as part of a resort or destination fee.

Fill it forward products at trade show
Conferences & Events

Guests receive a reusable bottle as part of their conference experience.

computer screen of Reuse 365 platform

A Smarter Way to Track Reuse Across Your Property

From guest bottle scans to refill station activity, Reuse365 brings your data together to measure impact in real time.

Reuse 365 logo
image of refill station
Reuse365

Refill Meter

Connect every water station and track each refill in real time—turning data into measurable impact.

photo of reuse n365 refill meter
Loop including Fill it Forward app and water tap
Every time guests reuse,
we give back

Scan the Fill it Forward Tag to unlock a donation to a local charity and track your environmental impact.

Loop including Fill it Forward app and water tap

Every time guests reuse,
we give back

Scan the Fill it Forward Tag to unlock a donation to a local charity and track your environmental impact.

We are committed to people and the planet
Supporting sustainable hospitality

As a Green Key Global Vendor, we are part of a leading sustainability certification program for hotels and meeting spaces, supporting responsible operations and helping advance measurable environmental performance across the hospitality industry.

Learn more about Greenkey Global

Overall B Impact Score
A new kind of business
that balances profit and purpose

As a Certified B Corporation, we meet the highest standards of verified social and environmental performance, transparency, and legal accountability. We’re making an impact by using business as a force for good.

Learn more about B Corps

Making a positive impact on people and the planet

As a 1% for the Planet member, we join a global network of businesses and environmental partners dedicated to positive change. By contributing 1% of our annual revenue, we are supporting environmental initiatives to protect our planet.

Learn more about 1% for the Planet

Working to reach net-zero carbon emissions

We have signed the Climate Pledge, a commitment to reach net zero carbon emissions by 2040. Fill it Forward is dedicated to reducing our environmental impact by measuring emissions, adopting decarbonization strategies, and using credible offsets to create a sustainable future.

Learn more about The Climate Pledge

Ready to make the switch?

Let’s create a sustainable guest experience and grow your bottom line together. Find out how much you’ll save with our ROI Calculator ›

Call: 1-888-824-7375
Email: info@fillitforward.com